滑板文化在過去的四五年間再次重投大眾文化的懷抱,特別是時裝設計的運用,當中少不了被時裝消費或是文化挪用的現象。儘管如此,如今的千禧一代卻被這種叛逆中尋找自我的精神所吸引,同樣讓 Alessandro Michele 對滑板文化著迷:一般滑板者都會為自己的滑板粘貼具個人風格、或是反映心境的 grip ribbon,這也成為滑板者或是滑板迷爭相收藏的滑板款式。啟發 Alessandro Michele 想將這 grip ribbon 牢牢地環繞在手腕上,因此成為 Grip 腕錶藍圖的設計。

#GucciGrip in London; Photography by Clémentine Schneidermann
#GucciGrip in London; Photography by Clémentine Schneidermann
#GucciGrip in London; Photography by Clémentine Schneidermann
#GucciGrip in London; Photography by Clémentine Schneidermann
LONDON, ENGLAND - OCTOBER 10: Gucci Wall art in Brick Lane (Photo by Dave Benett/Getty Images)
#GucciGrip in London; Photography by Clémentine Schneidermann
#GucciGrip in London; Photography by Clémentine Schneidermann
#GucciGrip in London; Photography by Clémentine Schneidermann
#GucciGrip in London; Photography by Clémentine Schneidermann
LONDON, ENGLAND - OCTOBER 10: Gucci Wall art in Brick Lane (Photo by Dave Benett/Getty Images)
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Alessandro Michele 的設計從來都沒有劃分年齡性別等界限,與滑板多樣性精神不謀而合,因此簡約設計的 Grip 手錶以金銀兩色打造出懷舊經典的效果;同時 Alessandro Michele 邀請了世界各地不同年齡的滑板者,通過實景拍攝記錄下不同城市的滑板者佩戴這款男女通用的腕錶的真實故事及個人經歷。相片中不僅僅捕捉出滑板好手們的遊玩互動,更自然流露出每個城市的創意、共融、社群精神及次文化的面貌。

LONDON, ENGLAND - OCTOBER 10: Gucci Wall art in Brick Lane (Photo by Dave Benett/Getty Images)
#GucciGrip project in Tokyo; Artwork by Shinpei Ueno
#GucciGrip project in Paris; Artwork by Jeffrey Cheung
LONDON, ENGLAND - OCTOBER 10: Gucci Wall art in Brick Lane (Photo by Dave Benett/Getty Images)
#GucciGrip project in Tokyo; Artwork by Shinpei Ueno
#GucciGrip project in Paris; Artwork by Jeffrey Cheung
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由 Clementine Schneidermann、Dora Diamant & Marilou Chabert、Noah Dillon、Niccolò Berretta Dasom Han、Hailun Ma & Bilal Ali 和 Chikashi Suzuki 攝影們分別為倫敦、巴黎、紐約、羅馬、首爾、上海和東京七個城市記錄滑板者的日常。而另一邊廂為了慶祝這聯乘計畫,Gucci 為人熟悉的 Artwall 街頭創作今次找來了英國藝術家 Kieron Livingstone ,以 grip 腕錶為題在倫敦東岸的 Brick Lane 旁邊設計出天馬行空的壁畫。Shinpei Ueno 和 Jeffery Cheung 的塗鴉創作則散落在東京及巴黎城市。

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