Though Isabel Haugseng Johansen was often spotted in the 2026 World Cup stands cheering on her long-time boyfriend, Erling Haaland—wearing viral custom Norway-inspired outfits, no less—she is far more than just another supportive WAG. While the two have been together for several years, Isabel has only recently begun sharing about her world through social media and her personal projects. Read on to find out everything there is to know about Isabel Haugseng Johansen.

1. Isabel Haugseng Johansen is a former football player

Photo: @isabellaa via Instagram

Photo: @isabellaa via Instagram

Raised in Bryne, Norway, Isabel joined Bryne FK’s women’s team as a left‑winger, often noting that her greatest asset was her speed rather than her dribbling. Both Isabel and Haaland actually played on the same youth team — talk about destiny! Although the pandemic-related restrictions dampened her motivation and led her to step away from the sport, football continues to have a major influence on her life.

2. Isabel Haugseng Johansen enjoys playing video games 

Photo: @isabellaa via Instagram

Photo: @isabellaa via Instagram

In a recent interview, Haaland shared that he and Isabel frequently spend their leisure time playing video games. In particular, the couple love playing Minecraft together, building houses among other things.

3. Isabel Haugseng Johansen is half Norwegian

Photo: @isabellaa via Instagram

Photo: @isabellaa via Instagram

Despite being born and raised in Norway, Isabel is actually of mixed heritage. Since her father is from Colombia, she is actually half Colombian and half Norwegian.

4. Isabel Haugseng Johansen is a new mother

Photo: @isabellaa via Instagram

Photo: @isabellaa via Instagram

Isabel and Haaland welcomed a baby boy, their first child, in December 2024. Although they have chosen to keep their son’s identity and appearance completely private, Isabel has shared that motherhood has shifted her style toward a more classic aesthetic, opting for looks that are timeless and elegant.

5. Isabel Haugseng Johansen is focusing her studies on nutrition

 

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A post shared by Isabel Haugseng Johansen (@isabellaa)

As seen in the many recipes she shares on Instagram, Isabel has always held a deep interest in food and health. While she paused her academic pursuits upon becoming a mother, she is currently preparing to embark on her studies, specifically focusing on nutrition. She also shared that she and Haaland love preparing meals together, playfully claiming that she is the better cook of the two.

6. Fashion plays a major role in Isabel Haugseng Johansen’s identity

Photo: @isabellaa via Instagram

Photo: @isabellaa via Instagram

Over the past couple of years, her passion for fashion has flourished. Though she spent her time dressed in football gear while living in Bryne, she has since rediscovered the pleasure of dressing up, now viewing fashion as a way to reflect her personality and mood. Isabel draws stylistic inspiration largely from her mother, 90s minimalism aesthetics, and style icons like Carolyn Bessette-Kennedy and Kendall Jenner. Additionally, in Autumn 2026, she is set to debut her own jewellery collection in collaboration with the brand Juvelér Langaard.